Norwich Radical Film Festival
As Head of Design, I have worked with the Norwich Radical Film Festival to create their logo and broader visual identity.
The Festival logo references the ‘radical axis’, a principle of geometry. The Festival uses Exo 2.0 throughout — a strong, versatile typeface with an extensive range of weights. Exo 2.0 excels in readability for small body copy and is stylistically appropriate for titling, as well as being available to use as a webfont (allowing me to implement it on the Festival’s website). The Festival’s branding follows a minimal colour-scheme of black, white and Pantone’s ‘Strong Red’.